GRAPHIC DESIGN

GRAPHIC DESIGN

REPRESENTINg WCSU’s Brand

WCSU’s Office of Communications and Marketing provides graphic design services for many WCSU-sponsored programs and events.

The design team plays a crucial role in creating engaging visual communications by curating and shaping creative content to capture the interest of target audiences. While applying the WCSU brand in various ways, the team produces a wide range of outcomes, from traditional and functional to expressive and vibrant, ultimately establishing a look and feel that effectively represents the WCSU brand and resonates with its audience.

Collaborate with our Team

We are dedicated to working alongside our academic and administrative partners to develop engaging print and digital marketing materials. Additionally, we offer our expertise in crafting and coordinating marketing strategy plans to enhance our collaborative efforts and achieve our shared goals. Project examples include:

  • Print materials (posters, brochures, flyers, etc.)
  • Marketing strategy for an event to include graphics and coordination with internal communications, social media and advertising teams

Every new project/campaign needs a request, so please submit even if you’re already working with a member of our team on a different project. (Do not submit separate project requests for different collateral components that are all part of the same campaign.)

Western Connecticut State University Communications and Marketing Graphic Design Services

WCSU Brand Guidelines

Design Projects

The WCSU Communications and Marketing design team plays a crucial role in enhancing the University’s image by delivering cohesive and engaging print and digital materials that resonate with stakeholders, foster brand identity, and support the institution’s goals and initiatives.

WCSU Brand Guidelines

WCSU Brand Guidelines

Brand Guidelines

By integrating each component of our brand we create a cohesive and dynamic representation of WCSU. This transforms our guidelines into a vibrant brand presence that resonates with our community and reflects our commitment to excellence.

Print & Design Templates

Design Templates

Our growing collection of marketing resources like PowerPoint templates, downloadable photography, and digital and print templates can significantly enhance your marketing efforts, streamline content creation, and ensure brand consistency across various platforms.